Stanley, the popular travel mug manufacturer, has issued a massive recall of 2.6 million stainless steel mugs due to a dangerous lid defect causing burn injuries.
At a Glance
- Stanley recalls 2.6 million Switchback and Trigger Action travel mugs
- 91 incidents reported, including 38 burn injuries
- Faulty lids can detach unexpectedly, posing burn hazard
- Affected mugs sold from June 2016 to October 2023
- Customers eligible for free replacement lids
Massive Recall Affects Popular Stanley Mugs
Stanley, a renowned manufacturer of insulated drinkware, has announced a recall of 2.6 million stainless steel travel mugs due to a serious safety hazard. The recall specifically targets the Switchback and Trigger Action models, which have been found to have faulty lids that can unexpectedly detach, posing a significant burn risk to users.
The affected mugs, available in 12 to 20-ounce sizes, were sold through major retailers such as Amazon, Walmart, and Target from June 2016 until October 2023. Prices ranged from $20 to $50, making these mugs a popular choice for consumers seeking durable and reliable drinkware.
Stanley recalls 2.6 million switchback and trigger travel mugs https://t.co/oKu5dA3pEv
— TIME (@TIME) December 13, 2024
Safety Concerns and Reported Injuries
The Consumer Product Safety Commission (CPSC) has documented 91 incidents related to the faulty lids, including 38 injuries due to burns. Of these, 16 reports and two injuries occurred in the United States. Alarmingly, 11 individuals required medical attention as a result of their injuries, underscoring the severity of the safety hazard.
“lids detaching during use, resulting in 38 burn injuries worldwide, including two burn injuries in the U.S., with 11 consumers worldwide requiring medical attention” – the safety commission
The root cause of the problem lies in the lids’ threads, which can shrink when exposed to heat. This shrinkage causes the lids to detach unexpectedly, potentially spilling hot liquids onto users and causing burns. The recall affects “Stanley Switchback and Trigger Action stainless steel travel mugs” sold in the U.S., including 12- and 16-ounce Switchback models and 12-, 16-, and 20-ounce Trigger Action cups, all manufactured in China.
Stanley’s Response and Consumer Action
In response to the safety concerns, Stanley has taken swift action to address the issue. The Seattle-based company has issued a statement emphasizing their commitment to product quality and safety:
“At Stanley 1913, we are committed to constant improvement and are focused on creating quality products that are built for life” said the company.
Customers who own affected mugs can easily identify them by checking the product identification numbers printed on the bottom. Stanley is offering free replacement lids to all affected customers, demonstrating their dedication to resolving the issue and ensuring customer satisfaction.
Stanley recalls approximately 2.6 million travel mugs due to potential burn hazard https://t.co/lg8ZTFLDs2 pic.twitter.com/YV98mFwBMW
— Eyewitness News (@ABC7NY) December 13, 2024
Impact on Stanley’s Brand and Popularity
This recall comes at a time when Stanley has been experiencing unprecedented growth and popularity, particularly among younger consumers. The brand’s revenue skyrocketed from $73 million in 2019 to an impressive $750 million in 2023, largely due to viral popularity on social media platforms like TikTok and Instagram.
“On the days that I do have extra time, I search for the specific [color] that matches my shirt,” content creator and Stanley Quencher collector Chelsea Espejo told CNBC. “I wouldn’t even say Stanleys are something I use. They’re actually part of my personality. If I don’t have it, if I don’t choose the right color, my day kind of doesn’t go how I planned it.”
The “Quencher” product, a 40-ounce insulated cup, has become particularly popular, often selling out in new colors. Stanley’s appeal is especially strong among Gen Z and Millennial women, who have embraced the brand as a lifestyle accessory rather than just a functional product.
While this recall may temporarily impact Stanley’s reputation, the company’s proactive approach to addressing the safety concerns and offering free replacements could help maintain customer trust in the long run. As Americans continue to prioritize hydration and seek durable, stylish drinkware options, Stanley’s commitment to quality and safety will be crucial in retaining its market position.
Sources:
- 2.6 million Stanley mugs recalled after 38 people suffer burns due to faulty lids
- Millions Of Stanley Cups Have Been Recalled—Here’s Why
- 2.6 million Stanley mugs recalled after 38 people suffer burns due to faulty lids
- Stanley recalls 2.6M mugs after dozens suffer burn injuries caused by faulty lids